Twenga and PrestaShop: a new partnership to optimise client acquisition for merchants


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Twenga, the traffic acquisition solutions provider and PrestaShop, the open source software provider for creating and managing online businesses, have announced their partnership to facilitate merchants’ access to advanced traffic acquisition tools.

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Better client acquisition throughout Europe

Attracting new clients to increase site revenue has always been a challenge for online businesses. However with Twenga and PrestaShop’s partnership, hundreds of merchants will benefit from optimised indexation and access to Twenga’s acquisition platform which includes SEM on AdWords, product ads on Google Shopping and Display.

Within its e-commerce solution, PrestaShop now proposes Twenga Solutions’ traffic acquisition service. Directly from their dashboard, merchants will be able to access the Twenga module free of charge and reference their online business in a few clicks.

Twenga and PrestaShop have been in collaboration for several years in France, Italy and Spain; however, with this new agreement the two companies expect to expand their successful partnership to new European markets such as Germany, the UK, the Netherlands and Poland.

Twenga takes part in PrestaShop Day 2015

On Thursday June 11th 2015, some of the leading Web and e-commerce experts will meet at Carreau du Temple in Paris for PrestaShop Day, a community event that facilitates collaboration and exchange between participants.

Twenga will also be present to support this annual event and participate in a roundtable discussion for one of its key topics: new client acquisition for e-commerce.

>>> The full agenda for PrestaShop Day 2015 

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